From the archives: God’s gift to British advertising

Call me old school, but for me George Whitebread is still unrivalled as an all-round ad man. In this masterclass, he shows himself to be both an astute critic and a brilliantly original creative in his own right. Though his Yorkshire accent does slip a little towards the end.

I delved back into the Harry Enfield archive after listening to John Lloyd reminiscing on Radio 4 about the ads he made with him in the early 90s. I’d forgotten this one for Worthington’s, perhaps because it was apparently pulled after a week, when the makers of Pedigree Chum (whose ad it was parodying) saw it and got on the blower to ITV. Fantastic piece of work:

For a few years there in the early 90s, with the Mercury ads also, Harry Enfield couldn’t put a foot wrong. But I did also enjoy his work a few years ago on a new South African beer:


Published by Simon Riley

Qualitative researcher in the UK. I listen to people from all walks of life and think about what it all means. I work for leading brands, media companies and government.

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