Simon Riley, Shore Qual
Shore Qual Research and Consultancy
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Category Archives: Brand communications
It’s ‘Blue Monday’ today but worry not – McDonald’s are giving away free burgers this week and the European VP of Twitter Bruce Daisley has taken the opportunity to tout his book The Joy of Work: https://www.standard.co.uk/business/bruce-daisley-blue-monday-is-rubbish-but-the-workplace-is-killing-us-a4044466.html I find the title … Continue reading
I’m going to do more on the blog this year, he promises again – but this time he means it. But just to put 2017 behind us, I hereby recycle the Christmas tree of The Onion’s inestimable review of the … Continue reading
Campaign: Brands Favoured by Remainers and Leavers Back at my desk / wheel / digi-recorder, I wanted to register this article I missed in August before we all move on and forget the summer ever happened (some of us would … Continue reading
This is a webinar Joanna Chrzanowska of Genesis Consulting did for the AQR (http://www.aqr.org.uk) last month. It piqued my interest for at least two reasons. Firstly, it’s an illuminating trot through the roots of qualitative research and its relationship with ideas … Continue reading