Tag Archives: Behavioral economics

Johnny behavioural science mnemonics: EAST and MINDSPACE

It’s too late to improve Keanu Reaves’ acting, but there’s still hope for using behavioural economics to improve other outcomes. Here are a couple of ‘what to remember about behavioural economics’ mnemonics I thought I’d share, from my recent reading of David Halpern’s Inside the Nudge Unit. According to Halpern, the man behind the BritishContinue reading “Johnny behavioural science mnemonics: EAST and MINDSPACE”

Systems 1 and 2: an accessible summary by TNS

… not that Daniel Kahneman’s Thinking Fast and Slow isn’t accessible – it’s a must-read and a good read – but I enjoyed this TNS paper. It’s a 14 page distillation of some of the main points about System 1 and 2 thinking. Brevity is always welcome. Life’s too short, is it not? Especially if you’reContinue reading “Systems 1 and 2: an accessible summary by TNS”