Tag Archives: qualitative research

Happy new year from Shore

I’m going to do more on the blog this year, he promises again – but this time he means it. But just to put 2017 behind us, I hereby recycle the Christmas tree of The Onion’s inestimable review of the year. Do yourself a favour and take a gander at the big stories of theContinue reading “Happy new year from Shore”

Johnny behavioural science mnemonics: EAST and MINDSPACE

It’s too late to improve Keanu Reaves’ acting, but there’s still hope for using behavioural economics to improve other outcomes. Here are a couple of ‘what to remember about behavioural economics’ mnemonics I thought I’d share, from my recent reading of David Halpern’s Inside the Nudge Unit. According to Halpern, the man behind the BritishContinue reading “Johnny behavioural science mnemonics: EAST and MINDSPACE”

Top Qual Tips 1: the generation vs illustration dichotomy

It’s time to post something actually useful – I hope – about qualitative research. After a long hiatus with this blog in 2015 for technical reasons – WordPress somehow produced an unbreakable security loop which prevented me and my IT guy accessing it for several months – I’ve managed a couple of ultimately quite self-indulgentContinue reading “Top Qual Tips 1: the generation vs illustration dichotomy”

Julia Holter: lucidity by the shore

Since I branded my qual consultancy Shore in 2010 – the ‘shore’ idea being qual research as a liminal, in-between place between communicators and the public – I find myself regularly awash with cultural references to shore-related stuff. I think it’s like when you buy a new Toyota Avensis and suddenly start noticing how manyContinue reading “Julia Holter: lucidity by the shore”

Knocked non-conscious: Joanna Chrzanowska’s AQR webinar

This is a webinar Joanna Chrzanowska of Genesis Consulting did for the AQR (http://www.aqr.org.uk) last month. It piqued my interest for at least two reasons. Firstly, it’s an illuminating trot through the roots of qualitative research and its relationship with ideas of the sub-conscious, unconscious and non-conscious. Secondly, it maps out Joanna’s take on where qualContinue reading “Knocked non-conscious: Joanna Chrzanowska’s AQR webinar”

Coppola’s “The Conversation”: the human side of the professional listener

I’ve long thought that every qualitative researcher – or anyone who has spent long hours listening back to imperfect voice recordings and working out what they mean – should watch this film. The trailer is much cheesier than the film by the way. The Conversation is really a much more subtle, tense, claustrophobic psychological thrillerContinue reading “Coppola’s “The Conversation”: the human side of the professional listener”

So connected you don’t have time to think? Susan Greenfield at the RSA

Quite an interesting talk at the RSA this, with neuroscientist Susan Greenfield plugging her new book Mind Change, in conversation with Jonathan Rowson, Director of the RSA’s Social Brain Centre (an extremely interesting bloke btw – and more about the Social Brain project is here: http://www.thersa.org/action-research-centre/learning,-cognition-and-creativity/social-brain). Greenfield’s talk gets across some of the basic ideas aboutContinue reading “So connected you don’t have time to think? Susan Greenfield at the RSA”

Signs of life: why qual and semiotics are natural partners

I came across this today by Czech semiotician Martina Olbertova, via Joanna Chrzanowska’s brilliant and generous resource, the Qualitative Mind website (www.qualitativemind.com; follow her on Twitter on @QualitativeMind; Joanna’s site is full of great information and resources for qual researchers and research buyers alike). Olbertova gives an introduction for the skeptical and/or uninitiated to theContinue reading “Signs of life: why qual and semiotics are natural partners”

The ship is loaded, now a voyage into the future of qual

No sooner had a couple of ships left the harbour here at Shore than a couple more have hoved into view to replace them. A busy summer and autumn await. Thanks to all who responded to last week’s message of availability. In no particular order, I’m going to be getting more acquainted with garden equipment,Continue reading “The ship is loaded, now a voyage into the future of qual”