Tag Archives: David Brooks

More Brooks – TED talk on reasons to be cheerful about the revolution

Brooks TED talk on The Social Animal This entertaining, brief talk gives a flavour of the book. Must read his book about our feted but ludicrous social elites, with a great title: Bobos in Paradise. I think he writes mainly … Continue reading

Posted in 21st Century Britain, All Over The World, Society | Tagged , , , , , , , , , | 1 Comment

An Insight on Qual Analysis: from David Brooks’s “The Social Animal”

On my recent visit to the US I finally got around to buying The Social Animal (Random House, 2011) – subtitled The Hidden Sources of Love, Character and Achievement – by New York Times writer David Brooks. I’m reading it … Continue reading

Posted in All Over The World, Qual Research, Shore | Tagged , , , , , , , , , | 5 Comments

Stampede of the Social Animals – more BE

David Brooks is the latest author to bring the reality of what goes on in the human mind into the public realm and the popular consciousness, with The Social Animal. Here he is talking about it (thanks RSA!) David Brooks … Continue reading

Posted in 21st Century Britain, All Over The World, Brand communications, Innovation, Media, Qual Research, Shopping, Shore, Society | Tagged , , , , , , , , , , , | 4 Comments