We’ve seen over the last week a great illustration of why government and companies ought to listen to behavioural economists – and social researchers generally for that matter. I bought fuel on the way into my meeting in London on Friday, though my tank had enough petrol to get me there and back. Why? NotContinue reading “Fuel “panic”: when laissez-faire crisis management met the rational herd”
Tag Archives: Government
Organ Freeman: Thaler on Nudge
Professor Richard Thaler, co-author of Nudge, is one of the most sought-after people in the world at the moment. His behavioural economics (BE) snowball is now well down the hill, has taken out some skiiers and is about to roll along the valley, chasing people around like that giant bubble thing from The Prisoner. HisContinue reading “Organ Freeman: Thaler on Nudge”