Tag Archives: Government

Fuel “panic”: when laissez-faire crisis management met the rational herd

We’ve seen over the last week a great illustration of why government and companies ought to listen to behavioural economists – and social researchers generally for that matter. I bought fuel on the way into my meeting in London on … Continue reading

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Organ Freeman: Thaler on Nudge

Professor Richard Thaler, co-author of Nudge, is one of the most sought-after people in the world at the moment. His behavioural economics (BE) snowball is now well down the hill, has taken out some skiiers and is about to roll … Continue reading

Posted in 21st Century Britain, All Over The World, Brand communications, Media, Qual Research, Shore, Society, Techniques | Tagged , , , , , , , , , , | 2 Comments