Top Qual Tips 1: the generation vs illustration dichotomy

It’s time to post something actually useful – I hope – about qualitative research. After a long hiatus with this blog in 2015 for technical reasons – WordPress somehow produced an unbreakable security loop which prevented me and my IT guy accessing it for several months – I’ve managed a couple of ultimately quite self-indulgentContinue reading “Top Qual Tips 1: the generation vs illustration dichotomy”

Public image limited – and metrosexuals’ kindly uncles

Stuffed like a museum coypu with fieldwork last month, January was a vintage period for methodological learnings for me: new experiences and new twists on familiar ones in front of the Great British Public. Unlike the coypu, I’ll be living off the experiences for a while. The first one to muse on is this: howContinue reading “Public image limited – and metrosexuals’ kindly uncles”

Qualitative research and behavioural economics

Looking up at the bookshelf, there is Charles Leadbeater‘s We-Think, Dan Ariely‘s Predictably Irrational and kicking around the house somewhere is Thaler and Sunstein’s Nudge; not forgetting Blink by Malcolm Gladwell. Having been interested in these accessible paperbacks on “behavioural economics” (or, if you prefer, explanations of human behaviour and decision-making) for a while, itContinue reading “Qualitative research and behavioural economics”