Tag Archives: qualitative research

Signs of life: why qual and semiotics are natural partners

I came across this today by Czech semiotician Martina Olbertova, via Joanna Chrzanowska’s brilliant and generous resource, the Qualitative Mind website (www.qualitativemind.com; follow her on Twitter on @QualitativeMind; Joanna’s site is full of great information and resources for qual researchers … Continue reading

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The ship is loaded, now a voyage into the future of qual

No sooner had a couple of ships left the harbour here at Shore than a couple more have hoved into view to replace them. A busy summer and autumn await. Thanks to all who responded to last week’s message of … Continue reading

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Organising chaos: what co-creation workshops can do

I came across this today and thought I’d share it, though I wasn’t involved in this work myself. It’s a workshop done by the Bristol-based Pervasive Media Studio, a co-creation “ideas lab” on the Internet of Things. Worth a watch, … Continue reading

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Have you done the triangular ironing yet?

You can have it fast, good, or cheap. Pick two. Oliver Burkeman’s latest This Column Will Change Your Life piece for the Guardian Weekend magazine is about this formula, or “the iron triangle” as it is sometimes called. Oliver Burkeman in Guardian … Continue reading

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What we can learn from Carl Rogers annoying someone in the 1960s

I took part in an excellent Roy Langmaid training course a couple of weeks ago, on how qualitative research can use approaches derived from psychotherapy. As preparation, Roy had us watch films of three psychotherapists in the 60s, with contrasting … Continue reading

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Innovation that actually helps people: a radical rethink of working gloves

Qual research is often part of a much bigger and longer process, be it developing a new product, creating an ad or segmenting customers. So it’s satisfying when you see something you have worked on come to fruition. I’ve really … Continue reading

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StickK: Odysseus on an electronic mast

I came across this site via a behavourial economist, Dr. Ivo Vlaev (thanks!), who was a co-collaborator on a rather large BE-influenced study I’ve been helping out on over the last year. It’s one of the many sites out there … Continue reading

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