When customers tell you to change (back), do it with chutzpah. A bagel story …
Tag Archives: social media
StickK: Odysseus on an electronic mast
I came across this site via a behavourial economist, Dr. Ivo Vlaev (thanks!), who was a co-collaborator on a rather large BE-influenced study I’ve been helping out on over the last year. It’s one of the many sites out there using BE principles to, it is hoped, help empower people to do things they wantContinue reading “StickK: Odysseus on an electronic mast”
Driving Our Man Machines Towards Distraction: Nicholas Carr’s “The Shallows”
The Sunday Times described it as a “bold reactionary book” – and so it is. I’ve just finished reading Nicholas Carr‘s The Shallows (subtitle: How the internet is changing the way we read, think and remember). Its main point is a simple one: the Internet is a medium that revolves around distraction and our usageContinue reading “Driving Our Man Machines Towards Distraction: Nicholas Carr’s “The Shallows””
Boiling it down should make you sweat
Diane Abbott‘s twitter controversy last week was something of a storm in a teacup (white or black tea, it certainly could have done with some more sweetener in it). But what interested me was her defence: that it was hard to capture the context – discourses about the legacy of colonialist thinking – in 140Continue reading “Boiling it down should make you sweat”
How (Not) To Party: the bizarre ending to last night’s Andrew Neil show
If you want to laugh at people who have held some of the highest offices of state, dancing to Underworld’s Born Slippy, read and view on … Picture the scene: you’ve just come home from moderating a discussion group across in Peterborough, you’re a bit tired and you flop down to watch the end ofContinue reading “How (Not) To Party: the bizarre ending to last night’s Andrew Neil show”
How you can visualise data with an MIT research budget – wow
If you can stop him talking about his kids, he can be quite interesting. Thanks to Dutch social media expert Jaap den Dulk (twitter: @dulk) for the link to this talk from MIT Media Lab researcher Deb Roy earlier in 2011. Jaap gave a talk this morning as part of the ICG webinar on socialContinue reading “How you can visualise data with an MIT research budget – wow”
The future isn’t here yet – and it never will be
As WARC shows again today, to no one’s particular surprise, tv advertising gives a better return on investment than advertising in any other medium. Link: WARC on tv advertising. It’s another reminder of why we researchers need to be giving insights first and foremost into the whole picture of how people are behaving today. AndContinue reading “The future isn’t here yet – and it never will be”
Chairman of the Board
I’ve had a really stimulating day today moderating an online community for some NPD work – with more to come this evening and the next three days on and off. The training from 20/20 in the States was really clear I think, though getting set up is never as quick as people tell you. We’veContinue reading “Chairman of the Board”
Stewart Lee’s anti-marketing
Really enjoyed this little snippet – actually a trailer shown before the start of the second series of Stewart Lee’s Comedy Vehicle, but I’ve just seen it. (It’s time-shifted media consumption, you understand, not my being a bit all over the shop). Stewart Lee’s Social Network Marketing. The topical element to this is that theContinue reading “Stewart Lee’s anti-marketing”
A cliquey global village
The growing crisis in Abidjan, Ivory Coast (see the Oxfam link: Oxfam – Crisis in Ivory Coast on the refugee problem) is already turning into a humanitarian disaster and threatens to get much worse. As a fairly recent visitor to Abidjan – I managed some audience research there for the BBC World Service in 2009Continue reading “A cliquey global village”