Kahneman discusses Thinking Fast And Slow at LSE with Evan Davies and Paul Dolan For those interested in psychology and behavioural economics, here is a quick link via Prof Paul Dolan’s site to an hour’s discussion between Evan Davies, Dolan and Kahneman about Thinking Fast and Slow, which took place a while back when theContinue reading “Kahneman in conversation with Evan Davies and Prof Paul Dolan”
Category Archives: Brand communications
Creative Qual Provides Fuel, Not The Chequered Flag
Start The Week: Creativity, with Jonah Lehrer and others A fascinating Start The Week this morning dealt with the subject of creativity, with that prolific interpreter of science for the masses, Jonah Lehrer discussing his new book. (OK, my bookshelf is now officially going to collapse with all these tomes I need to read). AboveContinue reading “Creative Qual Provides Fuel, Not The Chequered Flag”
A Nice Throw-Back: Ads That Are Actually Funny
I had a week in the USA this month and caught this series of ads in between my son’s Lego Ninjago cartoons. There are several in the campaign and nearly all are laugh-out-loud funny. Great job by Grey New York. The acting is spot on. What also makes it is the director having an acuteContinue reading “A Nice Throw-Back: Ads That Are Actually Funny”
Fuel “panic”: when laissez-faire crisis management met the rational herd
We’ve seen over the last week a great illustration of why government and companies ought to listen to behavioural economists – and social researchers generally for that matter. I bought fuel on the way into my meeting in London on Friday, though my tank had enough petrol to get me there and back. Why? NotContinue reading “Fuel “panic”: when laissez-faire crisis management met the rational herd”
Public image limited – and metrosexuals’ kindly uncles
Stuffed like a museum coypu with fieldwork last month, January was a vintage period for methodological learnings for me: new experiences and new twists on familiar ones in front of the Great British Public. Unlike the coypu, I’ll be living off the experiences for a while. The first one to muse on is this: howContinue reading “Public image limited – and metrosexuals’ kindly uncles”
Boiling it down should make you sweat
Diane Abbott‘s twitter controversy last week was something of a storm in a teacup (white or black tea, it certainly could have done with some more sweetener in it). But what interested me was her defence: that it was hard to capture the context – discourses about the legacy of colonialist thinking – in 140Continue reading “Boiling it down should make you sweat”
How you can visualise data with an MIT research budget – wow
If you can stop him talking about his kids, he can be quite interesting. Thanks to Dutch social media expert Jaap den Dulk (twitter: @dulk) for the link to this talk from MIT Media Lab researcher Deb Roy earlier in 2011. Jaap gave a talk this morning as part of the ICG webinar on socialContinue reading “How you can visualise data with an MIT research budget – wow”
Everybody will be doing behavioural economics in qual
Do you see what I did there? The title’s speculative, but no more so than the communication to the American public by Barack Obama’s team two weeks before the 2008 Presidential Election, to get the vote out: “A Record Turnout Is Expected.” The Obama campaign realised that, at that stage in the campaign, detailed messagesContinue reading “Everybody will be doing behavioural economics in qual”
From Behavioural Insights To Chris Moyles
Required listening for anyone in research, I think: All In The Mind Special: The Behavioural Insights Team. Interesting contributions to Claudia Hammond‘s Radio 4 documentary from the likes of Prof. Richard Thaler, Dr. David Halpern and Warwick University psychologist Neil Stewart as well as the more sceptical Nick Pearce of the IPPR. It’s all aboutContinue reading “From Behavioural Insights To Chris Moyles”
Kahneman and the real meaning of Man Utd’s 6-1 defeat
As a Man Utd fan since the days of George Best (I am just about that old – I precociously started supporting them aged 3 in 1973), I was of course pretty disappointed by the events at Old Trafford on Sunday: BBC match report on Man Utd 1-6 Man City. But more interesting to meContinue reading “Kahneman and the real meaning of Man Utd’s 6-1 defeat”
Strangers on the Shore 